Our Design Practice
We believe that an effective, user-centric user experience is essential to maximizing the value for our client's solutions. We treat UX as a main driver for success, and not as an afterthought to technology solutions.
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User Experience (UX)
User experience is about how a person feels about using a system or device. It’s not just designed; it’s designed for specific users. It’s not objective; it’s subjective. All of our efforts are focused at accomplishing a task and providing the user with a positive experience.
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Persona Driven Thinking
We rethink how a user interacts with a specific system. We prioritize role-based activities and bring the most important and most useful information to the user when they need it most. A productivity gain in executing key transactions not only saves time, but also improves the overall user experience. We keep it simple and look for opportunities to reduce the number of steps, while also focusing on 100% task completion.
User Collaboration
By collaborating closely with users we give them ownership of the solution and facilitate the process of change management. Working alongside the development and design teams means that ideas can be shared and built upon easily and quickly. Constraints can be flagged earlier and then work around found if possible. By having the UX and Design team in control of the overall vision from end to end the result is a usable, consistent and intuitive solution.
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All Our Digital Offerings
Strategy
Design
Mobile
Social
Web
Digital Content
We Help Get Investors
We know that you have big ideas when it comes to creating a mobile app and we know exactly how to make that idea a reality. We help to develop a unique "Go to Market" strategy specific to your business model. We walk with you each step of the way and showcase your idea to potential investors to help turn your dream into a reality.
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Mobile App Showcase
Our team can help to create a showcase of your application that gives investors a tangible product to look at. By showcasing your application, investors are able to visualize your application's full potential and impact it will have on the consumer market.